Archives of: December 2014

By Steve Burkhart The Hoffman Agency, San Jose As companies go shopping for better customer acquisition strategies for 2015, they should start by reviewing their
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Photo Credit: hotelslive via Compfight cc By Kali BeanThe Hoffman Agency, Portland-Vancouver When you work in PR, sometimes you start to feel like that annoying
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By Erin Hartwig The Hoffman Agency, San Jose A PR pro’s toolkit is the equivalent of Mary Poppins’ bag: something for everything and everyone. Whether
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By Alaric NgThe Hoffman Agency, Hong Kong I remember having just returned from my six-month student exchange program in the United States to Singapore. Severely
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Photo Credit: schnappischnap via Compfight cc By Jacqueline Velasco The Hoffman Agency, San Jose To those of us working in public relations, it’s no surprise
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Photo Credit: B Tal via Compfight cc By Patrick DornThe Hoffman Agency, San Jose 78 … Yes, 78. That is how many days we have
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