Archives of: October 2015

(Source: WWF) By Czarina Cabuyadao and Low Sieu Ping The Hoffman Agency, Singapore  How “Use Your Power for Earth Hour 2014” won a Holmes In2
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This Week in PR

What happens when fantasy football gets a little too real? How can brands effectively use emojis for their campaigns? What’s all the hullabaloo about McDonald’s
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Cross-posted from Ishmael’s Corner By Lou Hoffman I often characterize this period of time as the PR industry’s version of the industrial revolution minus the child
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This Week in PR

What do the lunar eclipse and public relations have in common? Where is public relations going in the next 15 years? What social media rules
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