Category of: media

By Aaron Kreuscher The Hoffman Agency Marshawn Lynch is a Pro Bowl NFL running back who made the 2014 season his career best when he
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By Kelly StoneThe Hoffman Agency, Portland-Vancouver Throughout my career in tech PR, I have seen a number of public relations professionals do incredible work with
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Photo Credit: hotelslive via Compfight cc By Kali BeanThe Hoffman Agency, Portland-Vancouver When you work in PR, sometimes you start to feel like that annoying
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By Giuseppina ChiaramonteThe Hoffman Agency, San Jose A couple weeks ago, I recapped some of The Hoffman Agency’s recent work for Alcatel-Lucent – a media
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Photo Credit: Aidan Jones via Compfight cc By Megan Bauer The Hoffman Agency, Portland-Vancouver The idea of media relations is no foreign concept in the world
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By Giuseppina ChiaramonteThe Hoffman Agency, San Jose It’s a rare thing in the world of PR when a media campaign comes together so seamlessly —
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Photo Credit: opensourceway via Compfight cc By: Colby Reade, APR The Hoffman Agency, Portland-Vancouver Successful communication for any brand relies on an honest, two-way exchange
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By Scott VanSickle The Hoffman Agency, San Jose Divorces can be messy. So when Kara Swisher and Walt Mossberg broke away from Dow Jones to
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Changes ahead in Journalism

By Scott VanSickle The Hoffman Agency, San Jose Throughout my career, journalism and the media industry have been changing; and there is no end in
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By Jessica Ching The Hoffman Agency, Hong Kong In January, British music and entertainment retailer HMV announced that it had filed for bankruptcy. The news put
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