Category of: pr-industry

By Mark Pinsent, Managing Director, Europe at The Hoffman Agency Earlier this week, I had the pleasure of sharing a stage with my good friend Wadds and Alice
READ MORE…


Hoffman Agency PR

The article was originally published on PR Daily. Nadiah Halim, PR Executive at The Hoffman Agency Singapore This article was originally published on PR Daily in
READ MORE…


By Peh Yuxin, Account Executive, The Hoffman Agency Singapore Interactive infographics and documentaries are powerful new forms of news communication in the digital era, and
READ MORE…


The Art of Selling in PR

By Low Sieu Ping, Senior Account Executive, The Hoffman Agency Singapore Public relations (PR) is very much about reputation management. Most PR consultants can associate
READ MORE…


By Samson Lam, Digital Strategist, The Hoffman Agency Singapore When you think of brands that are absolutely crushing it on social media, the top 10
READ MORE…


By Melissa Lewelling The Hoffman Agency, San Jose Audiences have been intrigued, and terrified, by the potential of robots and artificial intelligence (AI) for decades –
READ MORE…


This Week in PR

Is it time for you to do some spring cleaning at work? Do you need to bust the social media myths that your client holds
READ MORE…


This Week in PR

Was the real winner of the Oscars the Girl Scouts of America? How are well-established brands really using Snapchat? Can cartoons save the day when
READ MORE…


By Low Sieu Ping The Hoffman Agency, Singapore At the age of 22, and into my penultimate year of University, I was all about landing
READ MORE…


This Week in PR

Looking for your next big idea? Do you need to be schooled in the art of apology? What’s the best social media policy for a
READ MORE…