February 2015 - "What's HAppening" Blog

Archives of: February 2015

Posted on February 27, 2015

By Erin Hartwig The Hoffman Agency, San Jose Media lists. Arguably the two most dreaded words to any public relations professional. Though while we can
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Marshawn Lynch’s Winning “Unfriendly” Media Strategy

Posted on February 24, 2015

By Aaron Kreuscher The Hoffman Agency Marshawn Lynch is a Pro Bowl NFL running back who made the 2014 season his career best when he
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Creativity: Simple Ways to Step up Your Game

Posted on February 20, 2015

By Emily Scher The Hoffman Agency, San Jose One of the most enticing things about public relations is that it allows you to bring your
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How to find free visuals for your blog or website

PR Toolkit: Find Free Visuals with Compfight

Posted on February 18, 2015

By Callie Gisler The Hoffman Agency, Portland-Vancouver Whether it’s hunting down feature images for a blog post or finding visuals to add to social media
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3 Campaigns That Nailed Storytelling for Animal Shelters

Posted on February 12, 2015

By Sara Staffaroni The Hoffman Agency, San Jose A few months ago my brother went to Puerto Rico with his wife for a romantic getaway.
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Building a Cross-Market PR Campaign for 3D Printing

Posted on February 10, 2015

By Toby YuThe Hoffman Agency The Hoffman Agency’s China and South Korea teams initiated a cross-market PR campaign for XYZprinting, a leading global 3D printing
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Defining Public Relations

Posted on February 6, 2015

Photo Credit: vladdythephotogeek via Compfight cc By Amanda MargozziThe Hoffman Agency, San Jose “Where are you working nowadays?” That’s the first question I am typically
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Public Relations and the KISS Principle: Keep it Simple, Stupid!

Posted on February 4, 2015

By Jacqueline Meyler The Hoffman Agency, Canada Let’s back up a couple of years to when I was completing my undergrad degree. College life was
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