By Laurene Montfort The Hoffman Agency, San Jose August has been an agitating month for Coca-Cola … It all started with the company providing funding READ MORE…
(Original Image Source: Flikr) Are you dealing with negative social media comments in the right way? Think that you can’t learn new skills just because READ MORE…
By Kelly Brokaw The Hoffman Agency, San Jose You’ve just heard back from your employer. Congratulations, you got the internship! But not so fast. Before READ MORE…
By Megan Bauer The Hoffman Agency, Portland-Vancouver As we all know and have come to learn since childhood, feedback is a part of life. Whether READ MORE…
Cross-posted from Ishmael’s Corner By Lou Hoffman Several years ago we interviewed 65 sales people at major computer retailers (Best Buy, Fry’s, etc.) asking the READ MORE…
By Kelly Stone The Hoffman Agency, Portland-Vancouver When we spend hours developing what we believe is a unique, relevant story angle, our bosses and clients READ MORE…
By Cori Hays The Hoffman Agency, Portland-Vancouver Let’s face it — most people don’t really know what public relations is. They have some abstract idea READ MORE…
By Karuna Tsang The Hoffman Agency, Hong Kong Addressing the Alexander Mann Solutions’ Catalyst event, Hoffman CEO Lou Hoffman explains why HR should be telling READ MORE…
By Low Sieu Ping The Hoffman Agency, Singapore Writing this might mean that I’m contributing to the gamut of SG50 articles, and allowing conversations of READ MORE…
Cross-posted from Ishmael’s Corner By Lou Hoffman Let’s explore visual storytelling. While the vast majority of PR folks struggle to bring a visual dimension to READ MORE…