Category of: pr-industry

By Frank Zhang DGM Hoffman China Sitting on the train from Shanghai to Wenzhou, I had time to contemplate a simple question: What were students
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Originally published December 9, 2019 by PR Week By Chris Owen Director, Hoffman UK Ambition is an essential trait in the development of any comms
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6 p.m. Tuesday, October 29 in DBH 117 Join leading public relations and communications practitioners from top Bay Area agencies for an immersive panel in
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LinkedIn tech PR

It might be considered an understatement to say that we’re living in a time of unprecedented political, economic and social change, not a small amount
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Roberta Main Millar Account Director, Europe Blend in with the rest of the marketing mix that is. In fact, rather than just blending in, I
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By Mark Pinsent, Managing Director Europe, The Hoffman Agency I’ve been working in public relations for more than a quarter of a century, today leading
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By Mark Pinsent, Managing Director Europe, The Hoffman Agency I’ve been mulling the idea of creativity in public relations lately. It was prompted by a
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Hong Kong continues to serve as an important media hub for Asia. With this in mind, Alessandra Tinio, an account director in our Hong Kong
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Media Landscape Panelist Group

By Alex Diaz, Hoffman San Jose Can every company be a media company? Every Media Company, a content and editorial communications consultancy, hosted a panel
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European Public Relations

Years ago, as a young PR pro, I met a senior executive from one of the world’s largest technology companies who told me that his
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