The PR profession is one that values varied skillsets and personalities. Even if you don’t depend on a strong cup of coffee to start your
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Lights.   Camera.   Action.

What happens when origami intersects with National Dog Day (August 26)? Our APAC design team answers that question.  

By: Aaron Whitaker – Account Coordinator at The Hoffman Agency At The Hoffman Agency, one of the first steps we take when developing a public
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By Mikaela Farasyn As an incoming account coordinator to the Portland Hoffman office, I quickly learned on my first day what makes this agency tick.
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By Kelly Trom, Senior Account Executive After six countries, two cross-Pacific flights, 2,479 photos, 83 days and too many rounds of dim sum to count
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By Ashleigh Chong, Senior Account Executive It’s official — we eat a lot. Do you know that in just 60 seconds, we consume over 5,000
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By Lou Hoffman Hoffman Agency, CEO The relationship between journalists and PR is never going to be a perfect fit. Each party has a different agenda.
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By Mark Pinsent Hoffman Europe Office, General Manager I’ve been thinking about mentoring recently. Not thinking about doing it, as I already do (back to that in
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By Jason Cao  Hoffman China General Manager Running out of office space is a good problem to have since it reflects a growing enterprise. Such
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